The Craft of Writing: Interview with Michael Wallace (Part II) Writing

Today I have Part II of my interview with Michael Wallace – an author who has sold over 400,000 e-books since he started self-publishing in January 2011. If you missed Part I yesterday, that’s here and make sure to read that first. In this second installment, Michael talks about the kind of marketing that has worked for him, his advice for newer self-publishers, and his take on the 10,000 hours theory as it applies to the craft of writing. We talked about author platform, but that’s only one aspect of marketing. While you don’t spend a huge amount of time blogging, or on Twitter or whatever, you do take an active role in promoting your books. What has been the Read More…

The 20 Year Overnight Success: Interview with Michael Wallace Writing

I have an interview today with Michael Wallace, an author who has sold over 400,000 e-books since he started self-publishing back in January 2011. Michael patiently took the time over several days to answer my questions about writing, marketing, the craft, and the business. Given the length of the interview, and because I didn’t want to cut any of the great answers he gave, I’m posting this over two days. The second part will go live at the same time tomorrow: 5pm GMT/Noon Eastern. When I started self-publishing a couple of years ago, you were one of those guys already doing well that everyone was watching closely. I think you uploaded your first in January of that year, and, if memory Read More…

The Hilarious Hypocrisy of Jonathan Franzen Publishing

Jonathan Franzen’s Guardian article – What’s Wrong With The Modern World – was such a monumental act of self-parody that I was surprised it wasn’t published in The Onion. Even his failures (to have sex with an “unbelievably pretty girl” in Munich) aren’t failures, but a decision he makes, right before shoehorning in mention of his Fulbright scholarship. Classic Franzen, you might say. Franzen likes to think of himself as a “lefty” but he’s really what we call in Ireland a smoked salmon socialist. (In the US, you might use the term champagne socialist or limousine liberal, but the Irish term has a certain something). In other words, while he professes to believe in equality, he’s really an elitist of Read More…