Let’s Get Digital 2 Is Out! Publishing

Digital2I’m very excited to announce the release of the new updated and expanded 2nd edition of Let’s Get Digital: How To Self-Publish, And Why You Should.

If you purchased the old 1st edition of Digital, you can grab the 2nd edition for free (instructions below). You won’t actually be able to purchase the new edition from Amazon if you bought the old one, so please follow those instructions to get your free copy.

For everyone else, you can check it out at Amazon US, Amazon UK, Apple, Barnes & Noble, Kobo and Smashwords (and all the other Amazons too).

I’ve news below on a sale I’m running on the companion book Let’s Get Visible, and explain below how this launch has been a bit of a disaster, but first here’s the blurb for the new edition of Digital:

Let’s Get Digital covers everything from how the disruptive power of the internet has changed the publishing business forever to the opportunities this has created for writers. It gives you practical, hands-on advice, sharing the very latest best practices on editing, cover design, formatting, and pricing.

It gives you proven marketing strategies that won’t eat into your writing time and are actually effective at selling books. It also shares tips on platform building, blogging, and social networking, and explains which approaches are best for selling fiction versus non-fiction, and what writers should really focus on.

This new updated 2nd edition now has more options for those on a tighter budget, teaches you how to get your book into print (and why that helps selling e-books), tells you why you should start a mailing list immediately, and shares the pros and cons of going exclusive with Amazon. And that’s just for starters…

Praise for Let’s Get Digital:

“Let’s Get Digital is a must read for anyone considering self-publishing.” — JA Konrath, bestselling author of TrappedOrigin, and Whiskey Sour.

“Even with my background as an indie writer, I picked up several valuable tips… this is simply the best book about the ebook revolution that I have read.” — Michael Wallace, bestselling author of the Righteous series.

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Let’s Get Digital 2 available for $4.99/£2.99/€2.99 from these retailers: Amazon, Amazon UK, Apple, Barnes & Noble, Kobo and Smashwords (and all the other Amazons too).

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visibleLARGETo celebrate the launch, I’m running a 99c sale (save $4!) on the companion book Let’s Get Visible: How To Get Noticed And Sell More Books. You can also grab that one at Amazon, Amazon UK, Apple, Barnes & Noble and Kobo.

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You might be curious as to why I’m making the 2nd edition free to all purchasers of the old edition. I spoke about that decision in more detail here, but, in short, I’ve sold around 12,000 copies of the 1st edition, plus had maybe 30,000 free downloads on Amazon.

In other words, that’s 42,000 people who won’t be able to buy the book.

I know that most of the sales of Digital were down to my fellow authors recommending it to others, and the intention was to thank them (you!) for supporting me over the last three years.

However, the launch has been disastrous.

Readers were supposed to be able to download the updated 2nd edition easily via Manage My Content & Devices (formerly Manage My Kindle) in their Amazon account, but that’s not how it turned out at all.

It seems that when people do that, they get the OLD edition, but with the NEW cover – which is the worst possible outcome, because they will think they have the new edition and wonder why it’s all so out of date.

I’ve been working with Amazon since Monday morning to get this fixed, but haven’t made any progress yet. I’m really sorry about this, but getting your free book is going to be a little more hassle than I had planned.

UPDATE: It seems Amazon has fixed things at their end so that you can now download the updated 2nd edition via Manage My Content & Devices (formerly Manage My Kindle). Once there, search for “Digital” in the box on the right. To the left of the book title, click the button. Then click “Deliver” and in the pop-up menu, select your device and click “Deliver” again. The new edition should appear on your device once it synchs. You should be able to tell it’s the 2nd edition by the title/copyright page (which says 2nd edition published September 2014) or by the Table of Contents (in the 2nd edition the first chapter is called “Appetite for Disruption” rather than “Challenges Facing Publishers”).

If that’s not working, you have two options:

  1. Call Amazon Customer Service and they will push the actual 2nd edition out to your device. Here are the numbers (toll free in US & Canada): US: 866-216-1072 Canada: 866-321-8851 UK: (0203) 356 6212 International: +1-206-266-2992.
  1. Email Amazon and request same. Phoning is probably better to avoid (potentially) successive rounds of emails and/or delays, but it’s an option to avoid the expense of a phone call, especially for international peeps, or those without Skype. I’m hearing some people are getting the book quickly by phone, but others are taking up to 10 or even 20 minutes. I’m really sorry about that.

If those options aren’t suitable/don’t work, comment below and I’ll just send you the mobi file and you can sideload it to your device. And if you think it’s crazy that there’s no other solution at this moment other than potentially thousands of people calling Amazon… then I totally agree with you.

I appreciate that the above options aren’t perfect, but it’s the best that I can do until Amazon gets this fixed at their end (and for anyone that thinks I get special treatment, let’s just call this Exhibit A). I will update this post when Amazon actually allows direct downloads from your account, and, again, I’m sorry for the hassle. This was supposed to be easier…

It has screwed up the launch quite a bit, but the worst part is that I’m only going to hit a certain amount of people with my posts here and on Facebook etc. It’s incredibly frustrating to think that lots of readers might go and download what they think is the new edition, only to get the old one (and think I did little or nothing to update it).

By the way, you should be able to tell by looking at the Table of Contents whether you have the second edition. There’s way, way, way more stuff in the update. In short, if the first chapter proper is called “Challenges Facing The Publishing Industry” you have the 1st edition. If it’s called “Appetite for Disruption” you have the new 2nd edition.

If you aren’t too annoyed with me about this screw-up (which I would totally understand), I could really do with your help getting the message out to those readers.

Despite flagging same on the product page, some purchasers of the 1st edition seem to be unaware they can download the update for free (and are actually prevented from buying it), and think there is some problem. f you could share a link to this post in your writer circles, or among those you know who purchased the book, I would be eternally grateful.

To make it easy for you, here’s a tweet you can re-tweet with a simple click (on the retweet button below the attached book cover):

For those that bought Digital 1 elsewhere, here’s how you get your free update: 

For Nook/iBookstore/iTunes users:

You should be able to download the update automatically. Nook owners can do it by archiving the old edition, and re-downloading the new version. The process for the iBookstore/iTunes is similar.

For Kobo users:

You should already have received a free coupon directly from Kobo allowing you to grab Digital 2 for nothing. If you didn’t receive one, check your spam folder. If it’s not there, comment below and I’ll send you the file.

For Smashwords users:

You can easily download updates from Smashwords (winning the tech race on this one!) by going to the book’s page and clicking the button which says “Download full versions of this book” (beside the button to sample).

For paperback purchasers:

If you bought the paperback from Amazon, you can get the e-book version of the 2nd edition free via Amazon’s Matchbook program. (Note: The paperback version of Digital 2 will be out in a couple of weeks.) 

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Again: my sincerest apologies for this monumental screw-up. I know some people are annoyed, and they have every right to be. I can only apologize. And if you are having trouble, please comment below and I’ll just email you the file.

Just give me a little time to respond because I’m getting slammed by email (and I have a visitor from Ireland, meaning I can only send out files in bursts). I’m doing the best I can, and I’ll update this post when Amazon gets it fixed at their end.

*wipes brow*

Anyway, I do hope you enjoy Digital 2, and that it’s worth all the hassle getting it.

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UPDATE: I added this above also, but it seems Amazon has fixed things at their end so that you can now download the updated 2nd edition via Manage My Content & Devices (formerly Manage My Kindle). Once there, search for “Digital” in the box on the right. To the left of the book title, click the button. Then click “Deliver” and in the pop-up menu, select your device and click “Deliver” again. The new edition should appear on your device once it synchs. You should be able to tell it’s the 2nd edition by the title/copyright page (which says 2nd edition published September 2014) or by the Table of Contents (in the 2nd edition the first chapter is called “Appetite for Disruption” rather than “Challenges Facing Publishers”). And if you have any problems, comment below.