Readers can be a skittish bunch, bolting for cover at the first distant rumble of the author promo wagon. I don’t blame them. Nothing spoils a good conversation like a salesman with a megaphone. What usually happens is this. Readers find a nice site where they can congregate and have good conversations about books. A writer discovers the site and thinks he has struck gold. Word of this rich seam of “customers” spreads like wildfire, and writers descend en masse hauling wagonloads of blurbs, excerpts, taglines, hyperlinks, ALL CAPS, and, yes, megaphones.
This is the seventh part of my continuing series INDIE PUBLISHING FOR INTERNATIONAL WRITERS, a step-by-step guide to getting your stories into (digital) print. I’ll be doing each step with you, learning as you do, because I’ve never done this before either. I will be compiling all these steps into a free e-book for my blog-readers when I am done. Step 7: Reviews: How To Get Them, And How To Deal With Them Some people are sceptical about the power of reviews and whether they have any significant effect on sales. However, I think this is a very short-term view.