Apple became the world’s most valuable company for a brief period yesterday, overtaking Exxon whose value had dipped on the back of the depressed oil prices. Those two should continue to duke it out as Apple posts record results, and oil prices inevitably rise. However, Apple’s celebrations may have been short-lived as Amazon came up with a clever way to circumvent their rules on in-app purchases. Today, Amazon released the Kindle Cloud Reader. Essentially, this is a snazzy version of the Kindle reading app, but the key difference is that it’s browser-based. This means that iPad owners will be able to read books, and browse for new purchases, all in the same web-based program.
The big players are already jockeying for position in advance of what promises to be a bumper holiday season for e-reader, tablet, and e-book sales. All the major manufacturers are expected to release new e-readers and tablets including Sony, Apple, Amazon, and Barnes & Noble. In addition, there are expected to be a range of devices from a selection of manufacturers tied to the Google platform. While users of one device aren’t necessarily chained to the retailer’s e-bookstore, customers will tend to do most of their shopping there because it’s just easier. The one major exception to that trend was Apple.
For the last two days we looked at the various markets where you can sell your short stories and novels. Yesterday we covered the reasons why you should be cautious before you self-publish your work. Today we are going to look at the various sales channels where you can sell you self-published stories: Amazon, Barnes & Noble, Smashwords, Kobo, Apple, Diesel, and Xinxii. You should be publishing on all of them. It requires very little work once you have done your formatting, and if you don’t you are cutting your sales for no good reason.