Self-Publishing Grabs Huge Market Share Publishing

Barnes & Noble re-launched PubIt! this week as Nook Press, a largely superficial makeover which failed to address some fundamental problems, like restricting access to US self-publishers only, and introduced new howler: updating existing titles causes the loss of all ranking, reviews, and momentum. There were only two noteworthy things, to me, about this launch. First, the PubIt! brand had been closely associated with Barnes & Noble. This re-launch seems like an attempt to tie the Nook Press brand to their subsidiary Nook Media, probably in advance of a sale (Barnes & Noble already sold a stake to Microsoft, and a smaller slice to Pearson – Penguin’s parent company but maintain a controlling interest in Nook Media). This re-launch is full Read More…

Publishers Fail To Protect Print Sales

It has been apparent for quite some time that large publishers had been desperately trying to slow the (inevitable) transition to e-books – much as they might deny it. Despite all the breathless talk of “transmedia” and “metadata” and the furious rate of backlist digitization, the overarching strategy was clear: protect print sales at all costs, and pray that e-books will plateau soon (and that international markets won’t take to them with quite the same relish). This is the only logical conclusion from tactics that include pricing e-books artificially high (even, allegedly, going as far as price-fixing, for which they are being investigated by the EU, the (US) Justice Department, and are the subject of a number of class action Read More…