Who's Afraid of Very Cheap Books? Publishing

A common meme in publishing is that cheap books are destroying the world or literature, and that low prices are undermining the viability of publishing or writers’ ability to make a living. I’ve long thought this position is nonsense – a narrative which plays on misplaced fears of change and a confusion of price and value, which is also based on flawed assumptions and analog, zero-sum thinking. And, if anything, the opposite is true. Why So Cheap? Self-publishers are fond of 99c pricing for a number of reasons. It’s the lowest price you can set at Amazon, Apple, Barnes & Noble, and Kobo without making your book free, and it has an obvious impulse buy appeal to readers. This price point is particularly popular Read More…

Who’s Afraid of Very Cheap Books? Publishing

A common meme in publishing is that cheap books are destroying the world or literature, and that low prices are undermining the viability of publishing or writers’ ability to make a living. I’ve long thought this position is nonsense – a narrative which plays on misplaced fears of change and a confusion of price and value, which is also based on flawed assumptions and analog, zero-sum thinking. And, if anything, the opposite is true. Why So Cheap? Self-publishers are fond of 99c pricing for a number of reasons. It’s the lowest price you can set at Amazon, Apple, Barnes & Noble, and Kobo without making your book free, and it has an obvious impulse buy appeal to readers. This price point is particularly popular Read More…

Let's Get Digital: Launches Tomorrow

Tomorrow sees the launch of Let’s Get Digital: How To Self-Publish, And Why You Should. It will be priced at $2.99 on Amazon US, £1.71 on Amazon UK, EUR 2.99 on Amazon DE, and $2.99 on Smashwords for international customers who are affected by the Amazon Surcharge. It will also be available as a free PDF download, right here. Tomorrow, the link to the free download will go live (if you want to be first to hear when it does, please subscribe to the blog or my newsletter). You will see a PayPal Donate button on that page. There will be a note asking anyone who found the free PDF useful to consider leaving a donation of their choice, or Read More…

Let’s Get Digital: Launches Tomorrow

Tomorrow sees the launch of Let’s Get Digital: How To Self-Publish, And Why You Should. It will be priced at $2.99 on Amazon US, £1.71 on Amazon UK, EUR 2.99 on Amazon DE, and $2.99 on Smashwords for international customers who are affected by the Amazon Surcharge. It will also be available as a free PDF download, right here. Tomorrow, the link to the free download will go live (if you want to be first to hear when it does, please subscribe to the blog or my newsletter). You will see a PayPal Donate button on that page. There will be a note asking anyone who found the free PDF useful to consider leaving a donation of their choice, or Read More…

Making Money From Writing, Part 2: Novels

Yesterday we surveyed the short story market, where you can find the right magazines for your stories, how you can sell the same story again as a reprint and to an anthology, why short story collections are such a hard-sell to publishing houses, and how and when you should self-publish them. Today we are going to talk about novels.  There are only two real ways to sell your novel, and the choices are, for the most part, mutually exclusive, so you have a big decision to make.  The first way is to a trade publishing house (both large presses and small, independent presses), and the second is to self-publish.