7 Ways To Market Books For Children Marketing Publishing Resources Writing

When I discovered self-publishing back in 2010 it was, as for many, a dream come true after the familiar cycle of sending out manuscripts only to get a rejection six or seven weeks later. At last I would be able to get my children’s stories out and take the world by storm!

Except, of course, it doesn’t work like that…

As we all know, books don’t sell themselves and Amazon and the other platforms (not to mention bricks and mortar bookshops) won’t sell our books without our help. Of course, a great story, great cover, compelling blurb, appropriate metadata and category selection are all critical to get us off to the right start. However, to introduce and sell your title to your target market – and, crucially, keep it in their line of sight – you also need a robust marketing plan that includes a mix of social media, advertising, email marketing, traditional PR, and (for some more than others) live events.

For authors who just want to be writers, this is a tall order at the best of times. And, for children’s authors, it’s even taller… Read More…

Time Traveling Through the Past Decade of Publishing

I promised to have a guest post from a writer who is doing well out of KDP Select, to balance out my post explaining why I wouldn’t be participating, and why I was against the program in general. This is the first of two guest posts on KDP Select from writers that are participating, and doing very well out of it. And don’t worry, I’m not slacking off while the guest posters are in the house – I have a new column up at Indie Reader called The Sharks Are Circling. Here’s Marilyn Peake: The past ten years have seen such sweeping changes in the publishing industry, specific technologies have gone from cutting-edge to old-fashioned in what seems nearly the blink Read More…

Marketing Children's Books – Advice Needed

A friend of mine – Silvina De Vita – has self-published her first book Emilio – A Picture Book For Children. She both wrote and illustrated it, and it just went live yesterday. Silvina is very new to the world of self-publishing, and I was giving her some advice on how to go about it. Sometimes images don’t look great in e-books, and the placement of the text in relation to the image can be tricky. Silvina took an interesting approach where the text is actually incorporated into the images itself, so that each “page” is just an image, which gave her a lot more freedom in terms of fonts and placement of the text. The result is beautiful – Read More…

Marketing Children’s Books – Advice Needed

A friend of mine – Silvina De Vita – has self-published her first book Emilio – A Picture Book For Children. She both wrote and illustrated it, and it just went live yesterday. Silvina is very new to the world of self-publishing, and I was giving her some advice on how to go about it. Sometimes images don’t look great in e-books, and the placement of the text in relation to the image can be tricky. Silvina took an interesting approach where the text is actually incorporated into the images itself, so that each “page” is just an image, which gave her a lot more freedom in terms of fonts and placement of the text. The result is beautiful – Read More…