Thinking Inside The Box: Building Audience With Bundles

After my marketing post last month, I promised a follow up on box sets. In fact, I’ve gone one better and invited Phoenix Sullivan to do a guest post on the topic. Today is perfect timing actually because we have just launched SINS OF THE PAST: 5 Historical Novels of Mystery, War and Adventure – just 99c at Amazon, Apple, Barnes & Noble and Kobo: For those that don’t know Phoenix, she’s a self-published author who also runs her own publishing company – Steel Magnolia Press – together with romance author Jennifer Blake. In the last 18 months, Phoenix has also been experimenting with box sets and, as you will see below, the results have been astounding. I’ve known Phoenix for a while and no-one knows Read More…

Have You Read A Good Book Lately? Writing

Like many readers, I get my book recommendations from multiple sources: friends, peers, genre bestseller lists, Amazon algorithms, and deal sites. The latter two are sources new to me since I switched to a Kindle in Christmas 2011. Prior to that, two big sources of recommendations would have been the front tables in bookstores, and review pages of newspapers. Neither really fulfill that function anymore. I don’t know if it’s because of the source of the recommendations, or because of the ability to sample anything before purchasing, but I find I’m buying a lot less duds. I’m reading a lot more self-published work these days, as well as titles from small publishers. I can’t say whether the average book from Read More…