How To Sell Books in 2020 – Pandemic Edition Marketing Resources

Figuring out how to sell books in 2020 means facing a pair of imposing challenges : the multiplying complexity of book marketing and — speaking of things rising exponentially — the global pandemic, which has led to lockdowns, recessions, as well as no small amount of tragedy.

And I want to focus on that second challenge for a moment — before we dive into all the ways that you can get your books into readers’ hands — because there is something rather different about this year.

Writers are generally quite fortunate in that they can work from home and sell books online and, for the moment at least, the digital side of the publishing business looks less exposed than the physical end.

Indeed, retailers and distributors are reporting a boost in ebook sales, and freebies in particular seem especially popular. Anecdotal reports concur, and also seem to confirm that there has been a surge in new entrants to the ebook market — which makes sense when people are stuck at home or less inclined to go browsing in meatspace, for painfully obvious reasons. Read More…

Let's Get Digital Released Today!

It is with great pleasure, and no small amount of pride, that I can tell you that Let’s Get Digital: How To Self-Publish, And Why You Should has been officially launched. It’s been three hard months to get to this point, but it has all been worth it. I’m very proud of this book, and I think people will get a lot out of it. As regular readers will know, I’m trying an experiment with this book. The PDF Version is free – here – for anyone to copy, download, share, print, or email. You can also purchase an e-reader compatible version for $2.99 from Amazon, Amazon UK, Amazon DE, or Smashwords. If you notice a funny price on Amazon Read More…

Let's Get Digital: Launches Tomorrow

Tomorrow sees the launch of Let’s Get Digital: How To Self-Publish, And Why You Should. It will be priced at $2.99 on Amazon US, £1.71 on Amazon UK, EUR 2.99 on Amazon DE, and $2.99 on Smashwords for international customers who are affected by the Amazon Surcharge. It will also be available as a free PDF download, right here. Tomorrow, the link to the free download will go live (if you want to be first to hear when it does, please subscribe to the blog or my newsletter). You will see a PayPal Donate button on that page. There will be a note asking anyone who found the free PDF useful to consider leaving a donation of their choice, or Read More…